Q. When and how did your journey begin? What is your story so far?

A. Helix was founded out of personal need based on terrible in-store mattress buying experiences by the founders after moving to a new city for business school. We knew there had to be a better way! So we started to do the research and realized we could bring the best quality products to consumers through customizing beds at affordable price points.

Q. What are some of the hurdles the company faced and overcame to reach where it stands right now?

A. Scaling is always really difficult. Growing from 3 people to 10 people to 30 people is challenging as you build your organization.

Q. What are your company’s core values? What drives you to do what you do?

A. Helix's mission is to empower individuals to be their best selves through customized sleep. We believe that a good night's rest can change a person for the better.

Q. What problem(s) is your company solving? How are you contributing to a larger social good?

 

Lack of sleep is basically endemic in the US at this point. And the research is finally supporting common sense that sleep is essential for you own health as well as your performance. Helix looks to help people get a better night's sleep by making a product specifically made for them.

Q. What stage of investment is your company in and are you currently hiring?


A. Helix is series A funded. We're a dynamic, growing team that is definitely expanding across multiple areas of the company. Our culture is very flat and open.

Adam Tishman

Co-Founder - Helixsleep

HELIXSLEEP 

Bringing Rest to the City that Never Sleeps

HELIXSLEEP

Bringing Rest to the City that Never Sleeps

50 to 70 million US adults have a sleep disorder, and 30% of Americans suffer from insomnia. Nowhere is the problem more pronounced than New York City, where well over 35% of adults report getting less than seven hours of sleep per night.

 

Causes of insomnia are manifold and must be addressed on several fronts, but arguably the simplest solution is the perfect mattress. That's why New York startup Helixsleep is providing direct-to-consumer, custom mattresses that they construct based on the individual sleep profile of each customer. 

 

We sat down with Helixsleep Co-Founder Adam Tishman to see how he's hoping to get New York City insomniacs reaquainted with a good nights rest.

Q. How would you define HELIXSLEEP in one phrase or sentence?

A. Helix is a direct-to-consumer sleep brand looking to bring customization to the sleep category through individually customized, insanely comfortable mattresses built for you.

Q. What are your current product offerings?

A. We sell mattresses, foundations, and mattress protectors.

"We believe that a good night's rest can change a person for the better."

Time will tell whether customized sleep will become dominant in the sleep category, but for now, Helixsleep is unique is its promise to develop a customized mattress for each customer. Follow their journey at helixsleep.com.

 

50 to 70 million US adults have a sleep disorder, and 30% of Americans suffer from insomnia. Nowhere is the problem more pronounced than New York City, where well over 35% of adults report getting less than seven hours of sleep per night.

 

Causes of insomnia are manifold and must be addressed on several fronts, but arguably the simplest solution is the perfect mattress. That's why New York startup Helixsleep is providing direct-to-consumer, custom mattresses that they construct based on the individual sleep profile of each customer. 

 

We sat down with Helixsleep Co-Founder Adam Tishman to see how he's hoping to get New York City insomniacs reaquainted with a good nights rest.

Cryzen: Algorithmic Trading Gets Democratized

Managing cryptocurrency market trades doesn’t have to be cryptic - or time consuming. The team at Cryzen is on the fast track to integrating machine learning and custom algorithms to investors of the cryptocurrency market, all while hosting a XEN token bounty program that supports learning coding.

4 AI Solutions for Fast-Growing Startups

Artificial intelligence has been progressing rapidly since the coining of the term in 1956. Less than a century later, it is not uncommon to find AI systems, such as the Google Home, in the workplace, and similar AI have been present on phones in the forms of Siri and Google Assistant.



Implementing AI into the workplace can be costly if the AI is built from scratch, and Daniel Faggella of Techemergence notes that the use of AI is not conducive to all business practices and should therefore be thoroughly considered before moving ahead and paying for experts in AI, such as data scientists who could cost over $100k in certain cities.

New Software Aims to Revolutionize Scheduling

Communication between employees and employers can cause conflicts in scheduling and inevitably a loss of money as a result of over- or under-staffing shifts. This is common in retail and food service, but one app called ShedWool eliminates these problems through their modern and affordable scheduling system.

Startups Turn to Micro-Influencers to Maximize Marketing ROI

The use of traditional influencer campaigns on Instagram, Twitter and Youtube are an effective means to capture a target audience. Accounts with followers of 500,000+, like Instagrammer @kimberelymargarita_, make an estimated average of $2,000 per sponsored post, and some influencers with followers in the millions could make $25,000 per sponsored post.

Secretive A.R. Startup Magic Leap Unveils Its First Product

After almost four years of developing their mixed reality tech in secret, or as they called it, ‘stealth mode,’ and raising a total of $2.3 billion dollars in investment, Magic Leap has finally released its first product.

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MOAD COMPUTER 

Artificial Intelligence -- Intelligently Designed

Widespread concern over our eventual AI overlords begs the question: what kinds of minds will engineer these complex, intelligent systems? The likes of Rahul Remanan seem up to the challenge. After graduating from India’s most prestigious medical University, receiving a Doctorate in Neurology from Cornell, founding Nanoveda, a company developing ground-breaking cancer therapies, and Ekaveda, a tech-based think tank, Remanan is turning his attention to AI. Founding Moad Computers, he builds the hardware that runs sophisticated neural nets for American enterprises.

 

We sat down to talk to Remanan about how his AI company is selling businesses what is perhaps the most valuable commodity: intelligence.