Q. When and how did your journey begin? What is your origin story?

A. Honey was born when we were all working in Brooklyn at the digital agency Huge. We didn’t have a knowledge management solution in place and when we went to go find one, everything we saw felt like it was “designed” for a stuffy, corporate culture. So, we built one ourselves. Then, I, along with my cofounders (Chip, Alison and Jason), spun Honey off from Huge shortly after we released our V1 so we could focus on building Honey full-time.

Q. What are some of the hurdles the company faced and overcame to reach where it stands right now ?

A. When we started Honey, nobody was using Slack. Weeks after we launched, it seemed as if everybody was. It was tough to be a brand new startup in the internal comms space while Slack was blasting off - even though we addressed very different aspects of communications. But, as more and more people started using Slack, it actually helped drive customers to us. They were creating so much content on Slack they were craving a searchable, organized destination for all of their important company information. Today, Slack is one of our most popular integrations.

Q. What are your company’s core values? What drives you to do what you do?

A. Our product is all about reducing friction at work - for employees who need to find information and for managers who need to create it.

 

This philosophy of making things simpler, easier, and friendlier translates to our customer relationships, our sales process, our internal company culture, and, of course, our product.

Q. What problem(s) is your company solving? How are you contributing to a larger social good?

A. Honey breaks down traditional company silos and democratizes information. We help people be more successful at work and more connected to their colleagues - two big factors that lead to happiness at work. So, basically, we’re making the world a happier place.

Q. What’s the most memorable and/or funny story that’s happened in your company?
 

A. One time, I was doing a product demo to the C-Suite of an agency that represented CoverGirl. They had recently run the incredible CoverBOY campaign, so I thought it would be powerful to include a link to the campaign as a live part of my demo to show how beautifully articles embed in Honey. Well, one minor problem. Instead of googling “CoverBOY”, I googled “Playboy” and ended up presenting some pretty X-Rated material on the giant conference room screen.

HONEY 

The Return of the Intranet

HONEY

Few technological breakthroughs have been as transformative to our lives as the internet. Housing the collective knowledge of humankind, it has truly revolutionized the free flow of information across the globe. But when it comes to storing and disseminating information, more is not always better. The biggest blessing of the internet is also its biggest drawback. Its sheer size means that the most important communications often get lost in the noise. Anyone who’s opened their email inbox to find utter chaos know this.

 

That’s where the internet’s oft-forgotten cousin, the intranet, comes in. Hosted on a private network that isn’t accessible to the public, or those outside the system, an intranet internalizes and streamlines the communications of a company or organization. At the forefront of providing intranet platforms to fast-growing startups, Honey has helped companies from the likes of ad agency Huge, to ride-sharing app Lyft streamline their internal communications. We sat down with Honey CEO Rachel Kaplowitz to discuss how the intranet might be the answer to information overload for innovative NYC businesses.

 

Q. What are your current product offerings?

A. Honey acts as a traffic control cop for all internal company communications. With integrations to chat apps like Slack and file sharing platforms like Google Drive, Honey effortlessly becomes the central location for all critical company information. The most successful companies using Honey share three main types of content:

 

Announcements - Important updates from senior leadership, company newsletters, and time-sensitive events like Open Enrollment

Resources - Evergreen content like logo files, employee handbooks, company policies, and seating charts

Social - The fun stuff, too! Like work anniversaries, new hires, promotions, happy hours, and holiday party photos!

"Our product is about reducing friction at work."

Q. What is your long term vision of the company? Where do you see yourself in 5 years time? 10 years?

 

A. Our vision is one that holds true today and in 10 years - we want to be the most trusted work product in your life. From a product perspective, we want to be the place where employees turn to get the information they need, when and how they need it. From a customer perspective, we want to be the first call when they have questions about scaling their internal communication strategy as they double their headcount or go through a major company event. And, from a team culture perspective, we want to be the place where our employees feel like they have a voice, understand their work matters, and confidently know they have the support and appreciation of their colleagues.

 

Learn more at honey.is

Few technological breakthroughs have been as radically transformative to our lives as that of the internet.. Housing the collective knowledge of humankind, it has truly revolutionized the free flow of information across the globe. But when it comes to storing and disseminating information, more is not always better. The biggest blessing of the internet is also its biggest drawback. Its sheer size means that the most important communications often get lost in the noise. Anyone who’s opened their email inbox to find utter chaos know this.

 

That’s where the internet’s oft forgotten cousin, the intranet, comes in. Housed on a private network that isn’t accessible to the public, or those outside the system, an intranet internalizes and streamlines the communications of a company or organization. At the forefront of providing intranet platforms to fast-growing startups, Honey has helped companies from the likes of ad agency Huge, to ride-sharing app Lyft streamline their internal communications. We sat down with Honey CEO Rachel Kaplowitz to discuss how the intranet might be the answer to information overload for innovative NYC businesses.

Q. How would you define HONEY as a company in one phrase or a sentence?

A. Honey is a simple, beautiful intranet platform that helps companies shape their culture, manage internal communications, and maintain transparency - especially during big growth periods. Companies like Lyft, LearnVest, Huge, and Lowe's use Honey every day to keep their teams connected.

The Return of the Intranet

Honey: 

The Return of the Intranet

Few technological breakthroughs have been as transformative to our lives as the internet. Housing the collective knowledge of humankind, it has truly revolutionized the free flow of information across the globe. But when it comes to storing and disseminating information, more is not always better. The biggest blessing of the internet is also its biggest drawback. Its sheer size means that the most important communications often get lost in the noise. Anyone who’s opened their email inbox to find utter chaos know this.

 

That’s where the internet’s oft-forgotten cousin, the intranet, comes in. Hosted on a private network that isn’t accessible to the public, or those outside the system, an intranet internalizes and streamlines the communications of a company or organization. At the forefront of providing intranet platforms to fast-growing startups, Honey has helped companies from the likes of ad agency Huge, to ride-sharing app Lyft streamline their internal communications. We sat down with Honey CEO Rachel Kalowitz to discuss how the intranet might be the answer to information overload for innovative NYC businesses.