A serial entrepreneur in the cross-section of media and technology, Mugavero built Littlstar: a premium network focused entirely on immersive content. Littlstar partners with the largest media companies in the world to distribute their VR content.  

 

Acknowledging the skepticism of requiring viewers to drop $600 on a VR headset off-the-bat, Littlstar offers the content on its website for free, and makes it viewable with nothing more than a laptop.

The result is a massive library of 360-degree immersive media produced by the likes of Discovery Channel, NBC, Disney, ABC, and The Economist viewable for free, directly on your computer. 

Time will tell whether VR will catch up to our expectations of its ubiquity, but if Tony Mugavero has anything to say about it, we will be plunging into the virtual world sooner rather than later, and will emerge the better for it. View their VR content at littlstar.com.

LITTLSTAR

Bringing Virtual Reality to the Masses

The future has promised us a lot, and it hasn’t delivered. Alongside hoverboards and laser guns, VR is one of the technologies that seems conspicuously absent from daily life. However, unlike its sci-fi counterparts, its lack of mainstream adoption is due not to its technological complexity, but rather to problems of friction and distribution.

 

An Occulus or Vive are just a click of the mouse away on Amazon, but a bulky VR headset seems an impulsive buy to even a tech enthusiast. And, after you buy it, where will you find immersive, production-quality VR content that can hold a candle to a night of Netflix anyway? Luckily for us, the problems of friction and distribution are precisely the ones that Tony Mugavero has made it his mission to solve.

To VR evangelists, Littlstar offers integration with all major VR headsets Apple TV, Android TV, and a mobile app which can be used to view every channel in their network in full VR.

 

Finally, Littlstar builds developer tools, including Mobile, Web, Analytics and VR Software Development Kits for major media brands that want to create immersive content for their own app or website.

 

It’s a combination of offerings that has allowed it to become an integral part of the NYC VR ecosystem almost overnight.

Time will tell whether VR will catch up to our expectations of its ubiquity, but if Tony Mugavero has anything to say about it, we will be plunging into the virtual world sooner rather than later, and will emerge the better for it.​ Their content is available to view free on littlstar.com.

LITTLSTAR

Bringing Virtual Reality to the Masses

Cryzen: Algorithmic Trading Gets Democratized

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4 AI Solutions for Fast-Growing Startups

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Implementing AI into the workplace can be costly if the AI is built from scratch, and Daniel Faggella of Techemergence notes that the use of AI is not conducive to all business practices and should therefore be thoroughly considered before moving ahead and paying for experts in AI, such as data scientists who could cost over $100k in certain cities.

New Software Aims to Revolutionize Scheduling

Communication between employees and employers can cause conflicts in scheduling and inevitably a loss of money as a result of over- or under-staffing shifts. This is common in retail and food service, but one app called ShedWool eliminates these problems through their modern and affordable scheduling system.

Startups Turn to Micro-Influencers to Maximize Marketing ROI

The use of traditional influencer campaigns on Instagram, Twitter and Youtube are an effective means to capture a target audience. Accounts with followers of 500,000+, like Instagrammer @kimberelymargarita_, make an estimated average of $2,000 per sponsored post, and some influencers with followers in the millions could make $25,000 per sponsored post.

Secretive A.R. Startup Magic Leap Unveils Its First Product

After almost four years of developing their mixed reality tech in secret, or as they called it, ‘stealth mode,’ and raising a total of $2.3 billion dollars in investment, Magic Leap has finally released its first product.

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Littlstar: 

Bringing Virtual Reality to the Masses

The future has promised us a lot, and it hasn’t delivered. Alongside hoverboards and laser guns, VR is one of the technologies that seems conspicuously absent from daily life. However, unlike its sci-fi counterparts, its lack of mainstream adoption is due not to its technological complexity, but rather to problems of friction and distribution.

 

An Occulus or Vive are just a click of the mouse away on Amazon, but a bulky VR headset seems an impulsive buy to even a tech enthusiast. And, after you buy it, where will you find immersive, production-quality VR content that can hold a candle to a night of Netflix and chill anyway? Luckily for us, the problems of friction and distribution are precisely the ones that Tony Mugavero has made it his mission to solve.